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Join Our Exclusive Webinar: Why and how to Implement a Whitespace Sales and Marketing Strategy


As part of our whitespace awareness campaign, we are holding an exclusive webinar on Thursday 28 March 10.00 that will give attendees in insight into why and how they should implement a whitespace sales and marketing strategy.

Whitespace, otherwise known as “Opportunity gaps”, is the identification of products or services in a VAR’s/MSP’s portfolio that have not been sold to a customer.  Selling into the whitespace presents a quick win opportunity for Resellers to boost their profitable sales and increase their shareholder value.

Our fully interactive webinar is a great opportunity for Managing Directors/CEOs, Sales Directors and Marketing Directors of VARs, MSPs and SIs to find out about the business benefits associated with adopting a whitespace strategy and receive practical advice on how to do it well.

Key takeaways that attendees to this webinar will gain an understanding of

The benefits associated with implementing a whitespace strategy
The critical activities needed to bring a whitespace strategy to life
How technology can help you maximise your whitespace strategy
What to do to kick start your strategy
Expected investments needed to maximise the whitespace opportunity

The webinar will be delivered by:

Darren Spence, Managing Director, Boost Technology Group
James Ward, Managing Director, Client Share
David Turner, Senior Director: EMEA Marketing, Oracle Netsuite
Lisa Ventura, Webinar Chair/host, Boost Technology Group

All attendees will receive our practical eGuide entitled "Why and how to implement a whitespace strategy" which is packed full of practical ideas on how to bring your whitespace strategy to life.

Attendee numbers are limited so early registration is highly recommended. To book your space and avoid disappointment click here and register today.

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